A digital home for a neighbourhood supermarket
Radhe Supermarket is a multicultural grocery retailer serving local families and communities with everyday essentials and regional specialty products. The website needed to function as both an online store and a practical shopping companion, helping customers browse categories, view products and place orders while still retaining the familiarity of the physical store experience.
- Design a website that supports grocery browsing and online shopping
- Structure categories and content for practical day-to-day shopping use
- Create an ordering process that improves submission clarity for store teams
- Develop and maintain a social presence that builds visibility and repeat engagement
- Retail
- Digital Platforms
- Growth & Marketing
- Brand Foundations
Website structured around shopping intent and everyday use
The site was designed around how customers typically approach supermarket shopping online. Categories are grouped clearly, products are easy to review, and navigation supports purposeful browsing. The experience helps customers move from viewing items to building an order without complexity.
Ordering process designed for clearer submissions
The online ordering flow helps customers provide accurate details across quantities, preferences and specifications. Orders are easier for the store team to read and process, reducing back-and-forth messages and improving handling across pickup and delivery requests.
Social presence that supports awareness and store connection
Alongside the website, we manage an active social presence focused on product highlights, seasonal stock, store updates and community-relevant content. This keeps the brand visible in everyday shopping routines and drives regular return traffic to the website and in-store.
Results that matter
Increase in website visits driven from social activity and returning users
Higher volume of completed online order submissions
Clearer order inputs and smoother handling for store teams
More repeat visitors returning to browse and place follow-up orders
Key insights from this project
Website built to support browsing and online ordering
Ordering process that improves clarity for store operations
Social presence that strengthens relevance and repeat engagement
A digital setup that supports everyday retail activity
